Foundations of Finance » target market http://www.foundationsoffinance.com Building a solid foundation of financial security Fri, 03 Sep 2010 17:38:15 +0000 en hourly 1 http://wordpress.org/?v=3.0.1 Tips for small business owners http://www.foundationsoffinance.com/tips-for-small-business-owners/ http://www.foundationsoffinance.com/tips-for-small-business-owners/#comments Mon, 16 Nov 2009 17:23:00 +0000 admin http://www.foundationsoffinance.com/?p=460 1. A good crew is essential. Your employees are your team. They will help or hurt your business’s progress. Employing valuable employees starts at the interview. Be professional. Ensure that the potential employee understands that you’re running a business, not a playground. Act like the boss. It’s okay and even important to have fun with your employees, but always maintain authority. If your team has weak links, let them go. It’s a burden to you, your business, and your other employees to employ a dud.

2. Separating services from goods allows you to see your assets and liabilities without getting in a tangle. As your business expands, you can go as far as to put them on separate books and assign separate employees to each area. This lets you focus more accurately on your strengths, weaknesses, opportunities, and threats.

3. Broadening your target market with expand your client base faster and more effectively. Get to know the kind of people you intend to market to and find out what they’re reading, viewing, and listening to. Get in their way; don’t be annoying, but command their attention. Use your knowledge of the market to get them to consider your business and what you can do for them.

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